Elon Musk says Twitter to change logo to ‘X’: ‘Bid adieu to the Twitter brand’

Twitter owner Elon Musk announced early Sunday morning that the platform will replace its current bird logo with an “X” logo.

This comes after Musk changed the name of Twitter Inc. to X Corp. earlier this year.

In a tweet posted shortly after midnight, Musk said the social media giant will soon move on from the Twitter brand, including “all the birds.”

“And soon we shall bid adieu to the twitter brand and, gradually, all the birds,” he wrote.

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Musk said in a follow-up tweet that a new “X” logo could be launched as soon as tomorrow.

“If a good enough X logo is posted tonight, we’ll make go live worldwide tomorrow,” Musk wrote.

The billionaire then shared a flickering image of an “X,” but did not disclose whether that would be the new Twitter logo.

According to Twitter’s website, the blue bird logo is “our most recognizable asset” and is “why we’re so protective of it.” The platform’s home button is an image of a bird house.

In April, Twitter’s bird logo was temporarily replaced by Dogecoin’s Shiba Inu dog. This move helped add as much as $4 billion to the meme coin’s market value.

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Since Musk took over Twitter in October, the platform has faced criticism over its controversial changes, including verification for paying Twitter Blue subscribers instead of the previous requirement of users having to show they are notable in news, entertainment or elsewhere. Twitter recently began paying social media influencers who meet engagement criteria.

Twitter’s most recent controversy comes in the form of a lawsuit filed on Tuesday that accuses the company of owing at least $500 million in severance pay to former employees. More than half of the company’s workforce has been laid off to cut costs since Musk’s acquisition last year.

Reuters contributed to this report.